Apple CarPlay Ultra promised to revolutionize in-car tech, but now most luxury brands are backing away. Is it about keeping their own digital identity, or are carmakers just wary of letting Apple run the whole dashboard? With issues like laggy gauges and iPhones overheating, is Ultra really the upgrade drivers want, or is it a step too far? Would you rather have a seamless Apple interface, or a unique brand experience? #CarPlayUltra #Apple #InCarTech #Tech