3 French Makeup Secrets Gen Z Swears By

French Gen Z women have quietly kept three makeup essentials alive—without following every trend. First up: tinted moisturizer. It’s skincare and a subtle glow all in one. Unlike heavy foundations, this lets natural skin shine through, embracing imperfections while evening out tone. It’s the perfect “no-makeup” makeup move for those who care about skin health but want a little polish. Next, liquid blush. French girls love it for its dewy, effortless flush. The liquid texture blends seamlessly, never drying out or caking. Bonus points if it has skin-loving oils—because why choose between makeup and skincare? And finally, the iconic refusal of bold red lips. While red lips once screamed independence, today’s French youth prefer “effortless beauty” with soft nudes, glosses, or lip shades that perfectly match their blush. It’s subtle, chic, and feels natural. This trio is less about rules, more about feeling like yourself. #beauty #makeup #foundation