The $40K full-size pickup? Gone for good, says Ram’s CEO. Instead of chasing bargain hunters, Ram’s doubling down on loyal fans and bringing back the HEMI V8—because people literally demanded it. Forget price wars with Ford and GM; Ram’s focusing on high-value trims and that iconic HEMI sound. The new HEMI is a $1,200 upgrade, complete with a sport exhaust, and it’s all about giving drivers what they want: muscle, noise, and bragging rights. Entry-level deals are out, but the soul-stirring HEMI is back this summer! #RamTrucks #HEMI #TruckLife #Cars